The CRM that feels like it was built for 2026, not 2015.
What it does
Modern B2B CRM with native AI fields, clean data model, and deep customization. Replaces Salesforce for teams that never wanted Salesforce.
When to use it
For B2B sales teams under 20 people who want a CRM that gets out of the way. Especially strong if you do outbound and need flexible data structures.
Bogdan's take
Attio paired with Clay is the first modern sales stack I've seen that replaces a $2,000/month bundle (Salesforce + Outreach + ZoomInfo + Apollo) with something under $200/month. If you're starting fresh, start here.
Alternatives
Further reading
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